How Gran Hotel Peñíscola boosted direct bookings by 20% by leveraging Quicktext AI

See Velma in action! Get to know Velma

Gran Hotel Peñíscola has become a favored destination for travelers seeking a balance of value, comfort, and convenience while visiting Peñíscola, often referred to as “The Gibraltar of Valencia.” With a welcoming, family-friendly atmosphere, this hotel offers a range of amenities designed to cater to international guests.

The hotel’s prime location allows visitors to effortlessly explore some of the town’s most iconic attractions. Both the medieval grandeur of Peñíscola Castle and the historic Ermita de la Virgen de la Ermitana are just over two miles away, making it easy to immerse yourself in the rich culture and history of this coastal gem.

We met with Daniel Rambla Davreux, commercial manager to talk about his experience with Quicktext deep learning virtual assistant.

Who are your best customers ?

At Gran Hotel Peñíscola, our best customers are typically families with young children, as well as older couples looking for relaxing vacations by the beach. Both demographics have benefited greatly from our virtual assistant, which allows them to quickly access information about services, activities, and make reservations.

How is it running? Does the solution meet your business needs effectively?

Our virtual assistant has been running exceptionally well in Gran Hotel Peñiscola, efficiently managing customer inquiries and improving the overall guest experience. It has streamlined the booking process by providing instant responses to questions about availability and rates, resulting in a notable increase in direct bookings. The system integrates perfectly with our booking engine, which has greatly improved operational efficiency.

How responsive has the Quicktext support team been to your inquiries or issues?

The Quicktext support team has been very responsive and proactive in addressing any questions or issues. Their support is always prompt, and we’ve had quick resolutions to any technical concerns. This has ensured that our virtual assistant remains operational and provides consistent service.

Have you seen tangible benefits or improvements in your business since implementing the solution? 

Yes, the implementation of intelligent chatbot has resulted in tangible benefits. We’ve seen a 20% increase in direct bookings, which has reduced our dependence on external booking platforms. 

Quicktext YTD

  • 3189 conversations handled
  • 1171 booking requests
  • representing 8655 nights and a revenue of 1 031 279 €

Additionally, the virtual concierge has significantly decreased the number of repetitive inquiries handled by our staff, allowing them to focus on providing personalized service to guests. The ROI has been very positive, with the increase in direct bookings more than compensating for the cost of the solution.

Did we provide sufficient training and resources to help your team make the most of the solution?

Yes, Quicktext provided comprehensive training for our team, ensuring everyone was comfortable using the virtual assistant from day one. The resources, such as guides and ongoing support, have been valuable in helping us fully leverage the capabilities of the system.

Are there any additional features or enhancements you would like to see in future updates?

While the AI virtual assistant has been very useful, we have seen a lot of advances in those years. Quicktext team is constantly Improving the technology and we will love to see advanced personalization options in future updates, such as tailored recommendations based on guest preferences or integration with our loyalty program. It would also be helpful to have a more detailed analytics dashboard to better track guest interactions.

Overall satisfaction

Overall, I would rate our satisfaction with Quicktext at 9 out of 10. It has significantly improved our efficiency and guest experience, with just a few additional features that could make it a perfect 10.

Checklist: The Best Direct Booking Strategy
QUICKTEXT
Free Download
10 Best Practices to Boost Direct Bookings
Recent Post
Related Post
Are you ready to increase your operational efficiency and direct revenue?
Subscribe to our Newsletter
Read more
Optimize your hotel's efficiency and direct bookings
Book a demo