All customer information captured by Quicktext ai chatbot can be sent to PushTech and enrich hotel sales and marketing campaigns.
Why connect a hotel chatbot to a CRM ?
Quicktext chatbot is an artificial intelligence created to deliver instant service to hotel customers on your website, Facebook Messenger, WhatsApp, etc… Our chatbot is called Velma and can handle over 200 customer queries such as reservation requests, deliver information about the hotel and its surroundings, and much more.
We realized that when customers interact with our chatbot they share a lot of valuable information such as name, email, phone number, dates of stay, key interests (Spa, Family, Baby, food allergies, upsell requests…).
Quicktext chatbot also captures customer opt-in according to GDPR requirements. So all this customer data should be stored into a CRM for 3 reasons:
1- This data helps you understand better your customers’ key interests
2- All these new qualified contacts are added to your sales and marketing campaigns.
3- If a customer showed interest in booking a room and didn’t complete his purchase you can trigger a targeted campaign based on his interests and convince him to complete his direct booking.
How does the integration Between Quicktext chatbot and PushTech CRM work?
Step 1: Customer logs in the chatbot with their name & email. These details are checked in the Pushtech database. If the customer is a “new contact” a new profile is created in Pushtech CRM.
Step 2: While the customer speaks with the chatbot the key conversation topics are sent to the CRM and saved in the form of tags
Step 3: The hotel can use this data to create automated email campaigns. sales followups, retargeting, and better segmentation of their customers.
Our Experience with PushTech CRM
This integration was requested by Zafiro Hotels & Resorts. A very innovative holiday hotel group based in Mallorca.
Pushtech is a hotel-specialized solution able to gather customer data from the hotel booking engine, PMS, Wifi portal and now hotel chatbots. This strong level of integration is rare in the hotel market and makes Pushtech a very strong solution that already helps 1500+ hotels convert customer data into direct bookings.
About Quicktext: Quicktext helps hotels increase their direct bookings and improve customer satisfaction. It works by centralizing the main instant messaging channels that hotels and guests can use to communicate such as live chat, WhatsApp and Facebook messenger. The frequent interactions such as book a room or what is the time of check-in, I need an airport transfer, etc…are instantly handled by Quicktext hotel chatbot, Velma.
Velma helps hotels improve operational efficiency and increase online direct revenues by 11% on average.
Have a quick look at Quicktext product video
More details on the Quicktext official website: https://www.quicktext.im/