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Benjamin is an entrepreneur and investor who is committed to helping hotels solve everyday problems. He was part of the team that started PriceMatch their vision being to create a simple and affordable solution making revenue management available to all hoteliers. Pricematch was subsequently acquired by Booking.com in 2015 … A passionate advocate of the power of AI within the hotel industry, since 2016 Benjamin has been Chief Evanelis Officer for Quicktext. According to him, the opportunity cost of missing on mobile is the same as missing on web back in the day. Quicktext leverages AI to interact with visitors of hotel websites, Facebook among others. It turns static content that nobody reads into interactive engaging content available on demand that drives direct bookings The opportunity cost of missing on mobile is the same as missing on web back in the day. Quicktext leverages AI to interact with visitors of hotel websites, Facebook among others. It turns static content that nobody reads into interactive engaging content available on demand that drives direct bookings.