Sofitel Dubai The Palm, by Accor, successfully deploys Quicktext AI and big data solutions for Hospitality

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Quicktext, the hospitality specialist in AI and Big data, announces a new partnership with Sofitel Dubai The Palm part of Accor Hotels.

About Sofitel Dubai the Palm

Sofitel Dubai The Palm was the first Accor hotel in the MENA region to select Quicktext for its advanced conversational AI, capable of providing instant answers to guest queries 24/7 about any feature within the resort. In addition to other benefits of Quicktext, such as enriching the hotel’s CRM, feeding the call center with highly qualified leads, optimizing SEO with indexing of AI generated content on Google as well.

In the words of James Karuga, Senior Manager – Digital Performance Marketing manager: 

” At Sofitel Dubai The Palm, I spearheaded the implementation of the AI Virtual Assistant on our website and social media, making us the first Accor hotel in the MENA region with this technology. This AI offers our visitors personalized content instantly while also giving immediate feedback to any questions they may have.

I’m seeing phenomenal results and an uplift in customer acquisition and retention. In addition to seeing visitors spending more time on the website, the total value of leads generated by the AI has surpassed AED3.3 Million in the last 5 months (Approx US$ 900.000).

Certainly, there’s no question about the tremendous potential of implementing AI tech to boost your Inbound Content Marketing strategy.”

Sofitel Dubai The Palm is a Polynesian-themed luxury 5* beach resort situated on the East Crescent of Palm Jumeirah, offering a rejuvenating escape inspired by the rich culture of the South Pacific. 

Press contact: Katrina Angeles:  Katrina.angeles@sofitel.com 

About Quicktext

  • Quicktext was founded in 2017 by Daniel C. Doppler and Benjamin Devisme. 
  • In 2024, Quicktext provided more than $802 million of booking requests to its clients and was awarded as AI and big data company of the year for hospitality at the Premium Travel Awards in Shenzhen, China, as well as the International Travel Award for Innovation at the International Tourism Meeting In Paris, France.
  • In April 2024, Quicktext was recognized as the second most influential AI company in France according to a study conducted by Alliancy and Motherbase.
  • in October 2024, Quicktext was awarded a Global Tech Award in the AI category..

Daniel Doppler CEO and Benjamin Devisme VP of Quicktext are available for interviews and bylines on the subjects of AI and the future of hospitality…

Today, 130 employees in 17 offices around the world : 

  • Europe (Amsterdam, Barcelona, Berlin, Lisbon, London, Milano, Paris, Prague, Sofia)
  • America (Mexico City, Montreal, Punta Cana)
  • Asia (Bangkok, Dubai, Guangzhou, Hong Kong, Maldives) 

It serves 1900 hotels in 76 countries and is the world leader in artificial intelligence and big data for the hotel industry.

Quicktext was founded in 2017 by Daniel C. Doppler and Benjamin Devisme. More than 75 employees form its teams in 10 offices around the world.

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